For some, the act of paying for a gym makes them more likely to go. Although the cost of a membership remains the same, they know that the value of a gym membership decreases or increases depending on how often they use it. Yet gyms make millions each year from phantom members who resolutely sign a contract in January and disappear by February, prefering to forget that it is now their wallet that's losing the weight.
Is this member you?
No comments:
Post a Comment